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- Burnout to Breakthrough
Burnout to Breakthrough
The Founder Newsletter from Kristin Taylor
Hey friends,
I am back in your inbox and on the mic with another episode of More Than the Hype — and this one is for every founder who's ever chased a viral moment, hit a wall, or asked, "What now?"
I’m also in a stage of gratitude and reflection with the recent uptick in success we’ve seen at the winery. Between launching in more stores (see below), raising on WeFunder, getting accepted into Cohorts hosted by Fiverr & 1863 and Briogeo founder, Nancy Twine’s Makers Mindset Workshop cohort, hiring like crazy, and finally no longer burning the bottom my sourdough loafs - it’s been a lot to try to catch my breath.
This week’s guest is the powerhouse creative behind one of the internet’s most aesthetic brands — and she’s pulling back the curtain on what happens after the hype.
🎙️ New Episode Drops Monday, April 14:
In this episode, I sit down with one of my best friends, business confidant and product-based business Maven, Janet Hoang, founder and creative director of Janet Gwen Designs. Janet’s company has been at the forefront of tech and home decor innovation.
Janet gets real about:
Starting her empire from her high school bedroom (+ having me help lol)
Surviving copycats and content chaos
Rebranding through multiple business phases
Choosing purpose over pressure — and peace over constant productivity
Now leading performance marketing for 20+ brands, she shares how she stepped away from her business at its peak — and what she learned in the process.
💌 Lately I’m Loving…
🧠 Mindset: “You don’t have to be overwhelmed to be successful.”
🧴 Glow Game: Focusing on the outside in with MB1 from Arrae and a new Vitamin C Supplement
📱 Biz Inspo: I’m OBSESSED with how DAME is handling the tariffs on their e-commerce site. It’s funny, it’s crystal clear, and it makes you a little less mad about the price increase.

🎧 Soundtrack: Tate McRae and Doechii are on repeat lately. Vibe check = complete.
📍 Location Love: Creators of Color Studio in LA — obsessed.
(Find more of what I’m loving on my Instagram )
NEW, NEWS 🚨
We’ve launched in more stores in North Carolina, Texas, Tennessee, and Illinois!! Check out our store locator to see more #growth
🔗 Store Locator
We got a little press!! Capitalize covered the launch of More Than the Hype. Read more on Capitalize:
🔗 KT Winery CEO Launches a Podcast
✨ Opportunities to Connect IRL + Online
🧃She’s Got the Juice – Our biggest event of the year in Charlotte, NC on May 2nd + 3rd: shesgotthejuice.co
💼 ConnectHER Conference – Macie and I are speaking, THIS WEEKEND in Chicago: See schedule
💰 Become an Investor: wefunder.com/mom.juice
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