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The First One
The Founder Newsletter from Kristin Taylor
Kristin Taylor
April 08, 2025
Friends,
It’s here! Our very first drop of More Than the Hype — a founder-to-founder transmission with the juice behind the headlines.
Whether you're building a brand, raising capital, or just doing your best to stay inspired, this space is for you.
Let’s get into it.👇
🎙️ Our first 3 podcast episodes (they’re LIVE!)
💡 A founder perspective on the CEO glow-up
🛍️ Products, moments, and wins we’re loving
✨ Real-world ways to connect, invest, and grow
🎙️ Podcast Spotlight - This Week on the Podcast: Our First 3 Episodes Are LIVE!
“We pumped in parking lots, pitched with babies, and still raised over a million. If that doesn’t scream founder energy, I don’t know what does.”
In this episode of More Than The Hype, I sit down with my co-founder and partner in all things, Macie Mincey. We get real about building a wine company as Black women, new moms, and unapologetic founders navigating venture capital, Target deals, and TikTok moments.
🍷 Inside:
Pitching to Target Corporate weeks after she gave birth
Bad credit + good ideas = underrated founder combo
Why moms aren’t a niche — they’re a $330B market
How YOU can invest in Mom Juice
🔗 Listen on Spotify
💸 Want to invest? wefunder.com/mom.juice
Minimum: $100. Perks included. Ownership matters.
Founder Thought of the Week: The CEO Glow-Up Starts Now
I’ve been thinking a lot about the CEO glow-up — that post-fundraising energy when founders finally get to prioritize wellness, clarity, and strategy.
But what if we didn’t wait until after the raise?
What if we started now — even in the chaos?
Here’s what I’m trying:
Daily movement (at least 20 min) — especially lifting
High protein + fiber meals
Multivitamins (finally!)
Daily Stoic reflections + mindfulness
✨ My 2025 mood: Becoming the best version of myself while still grinding for growth. That includes rest, rituals, workouts, mindset, and peace — even mid-pitch deck.
Also — MAJOR shoutout to our team:
We have some MAJOR things coming, and they have been working so hard!
💌 Lately I’m Loving…
🧴 Product: Arrae’s TONE supplement – perfect for busy bodies + brains
🥯 Moment: I finally nailed sourdough bagels that don’t taste like chewy Play-Doh. Turns out, altitude matters.
🗞 Win: We just announced our new board members — including Monique Rodriguez, founder of Mielle Organics!
🔗 READ IT HERE
✨ Opportunities to Connect IRL + Online
🧃She’s Got the Juice – A Mother's Day experience series: shesgotthejuice.co (p.s. if you invest $200+ you get a free ticket)
💼 ConnectHER Conference – Chicago 2025: See schedule
💰 Become an Investor: wefunder.com/mom.juice
🔗 Stay Plugged In
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